“Who you are speaks so loudly I can’t hear what you’re saying.”
– Ralph Waldo Emerson
One of the things lots of people struggle with when they’re doing something new is how to explain it to other people. This often seems to be a particular challenge for people who have transitioned to doing something they’re passionate about (E.g. coaches, therapists, trainers, facilitators and other transformation professionals). In this article, I’m going to share a powerful distinction that can help you talk to anyone about whatever you do, from friends and family members to TV interviewers and Fortune 500 CEOs. Read More →